Please see below the steps to be followed for this:
Data Transfer Between Campaign & Analytics:
There are 2 workflows that are responsible for the transfer of data between campaign and analytics.
- Recovery of web events: This workflow will recover the segments from Analytics
- Sending of indicators and campaign attributes: This workflow will send the cid and pid to analytics
How is the enrichment of formulae done in Adobe Campaign?
If you want to add other parameters along with cid and pid then you need to follow the below steps:
Go to the external account tab >> Go to Web Analytics Account >> Click on ‘Enrich the Formula’
Enter the domain that you want to configure and Press next
Check the checkbox “Overload the formula”.Now the JavaScript code space will be editable. By default, enrichment will be for CID and PID.
Here you can configure additional parameters.
Note:
The parameters pid and cid datatype cannot be the same. One is a varchar and another is an integer.
Hope this helps.